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Imagine this: If the current "Portland" cement industry were a country, it would be the third largest emitter of carbon dioxide in the world with up to 2.8 billion tons produced annually.
Cement is still in the 1970' - but the new circular economy action plan in EU is all about keeping resources in use as long as possible to extract maximum value, minimise waste and optimise efficiency. We believe the circular economy presents the outdated cement sector with game-changing economic and environmental opportunities to make Italy more eco-friendly.
The only logical and responsible way to reduce the industry’s climate impact, is to change the composition and regulation of cement, rather than trying to capture its Co2 pollution!
